_{What is it?}

Export Excelerator is a half-day peer-led event designed to boost your knowledge, help you make new and meaningful connections, and come away with fresh ideas to grow your global business.  Exporters helping exporters export more!

_{Who is it for?}

Exclusively open to senior business executives and their teams who are exporting or have aspirations to export.

Best of the Best– exporters at the top of their export game attend because they have something to share and want to learn more.   They’re motivated – and you’ll be more successful by joining them!

_{The benefit?}

Continuous education.  You never stop learning when growing a global business.

Input from many experts with varying perspectives   produces new thinking that challenges existing best practices.

You receive unexpected valuable information.

You will likely hear about problems that you haven’t faced   yet, but will in the future.

Hearing solutions from ‘those who have been there, done that’   will help you plan accordingly

Peer Pressure:   Best-In-Class Benchmarking

_{Guest Speakers}

Hear ‘tales from the trenches’ – 3 stories about the challenges of scaling a business for international growth

Richard Conway – Chief Executive at PureSEO

Sarah Sherriff – Head of Export and Finance at FIX & FOGG

David Mahom – Founder and Executive Chairman of Mahon China Investment Management Limited

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BREAKOUT SESSIONS:

NO RISK. NO REWARD. GLOBAL BUSINESS IS AN INCREASINGLY RISKY BUSINESS

Doing business internationally is becoming an increasingly risky business for New Zealand companies. The challenges facing businesses, specifically in the areas of country, political, cyber, financial and supply chain risks, have been increasing steadily the past few years and appear to have reached new heights in 2019.

The pace of change, triggered by changes in demand and environment, has caught many business leaders by surprise, threatening their very existence. Competition and an increasingly tough trading environment have squeezed margins so tight on existing business models that something had to give.   And that something is the traditional way of doing business, now moving toward new thinking around risk management. Every company has risk and some risks you take on and cannot avoid. Being aware of the risk and managing it properly will allow you to run your company more profitably. We are in a global world and that means we are not aware of all the risks we will face from a geopolitical standpoint. But it’s imperative to include the conversation about risk and steps you can take to mitigate or minimize the risk to the best of your ability.

BREAKOUT #1: The pace of digital change

The biggest areas of change are supply chain and environmental risk. Tensions in the geo-political landscape are creating new tensions and uncertainty in supply chains. So is the impact of major climate-related events. The overall risk landscape is also exacerbated by the pace of technological change and the move to a technology connected world including the Internet of Things (IoT). It’s really starting to come to fruition in a lot in industries that things are changing and that you really need understand the impact on your business in terms of where things are going. The shifts in technology are creating strategic risks for all businesses.

BREAKOUT #2: Services sector provides risk, but opportunity

Services over the last decade have been driving the New Zealand economy. Exporting services can be more difficult and risky in comparison to products, because they are intangible whereas physical products can be touched, tested and compared.  Again, international success relies on understanding the global risk landscape. Whether it is trade barriers or variances in employment levels, trying to understand what’s going on in different markets can be intimidating for a lot of New Zealand SMEs. They see this big world out there and may be scared away from it. Just because there’s risk, doesn’t mean you shouldn’t do it. You just need to gain that understanding of what the risks are.

BREAKOUT #3: Innovation is crucial to risk planning

Innovative companies are better equipped to manage risks. Businesses that demonstrate agility are typically also those tackling risks imposed by the wider environment. Innovation can take many forms, but in today’s competitive economy it’s about solving a solution for a customer. Price is an important factor for consumers. But New Zealand companies cannot compete in the global economy on price alone because customers are more demanding than ever and as a result, competition is stiff. The future belongs to businesses that embrace the new power of the customer in a global, direct and transparent marketplace

BREAKOUT #4: Fire drill as a risk mitigation tactic

Today, risk has taken on a bigger role and has moved into the executive suite in many ways. Think of risk mitigation like a fire drill—practicing how to get in and out of a building. That’s what companies need to do across the board—to test systems and ensure they have asked the proper questions and do proper due diligence.   Every company’s risk tolerances and key issues are different, but all companies need to include risk management into their daily practices. That involves planning as best you can for the unexpected and being proactive instead of reactionary. While a company can’t predict the future, it can be valuable to use others past experiences to develop a risk management program to help you avoid unnecessary risks and help ensure your future success.

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PROGRAMME OF THE DAY:

_{Who said business events can’t be fun?}

Export Excelerator events are an inclusive experience: You’re encouraged to interact and network with everyone and anyone at the event…so come and join the fun!

_{Register now.    We look forward to seeing you there!}

Cost (Members):

$295

Cost (Non-Members):

$590

Cost (other):

ExportNZ Excelerate 100 members are allocated x2 complimentary tickets for this event

Contact:

Kathy McCombe: [email protected]

REGISTER

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Auckland
145 Khyber Pass Road,Grafton, Auckland 1023