SEA CAPE Vietnam Export Market Workshop

In partnership with ExportNZ, the Southeast Asia Centre of Asia-Pacific Excellence (SEA CAPE) has designed a Market Readiness Programme on doing business in Vietnam for New Zealand businesses.

This one-day workshop provides insights into the challenges and opportunities Vietnam presents for New Zealand businesses. The workshop is interactive and allows you to connect to other owners and managers of New Zealand firms with similar interests.

During the workshop, you will learn about:

1. Vietnam’s macro and business environments
2. Cultural challenges and challenges of conducting business for New Zealand organisations
3. Developments in the Vietnamese market and implication
4. Competitive dynamics in the Vietnamese market and how best to analyse competition

Facilitators:

Dr. Thu Phuong Tru, Senior Lecturer School of Accounting and Commercial Law, Victoria University

Dr. Michelle Renton, Senior Lecturer at the School of Marketing and International Business, Victoria University

Waikato
EMA, Level 1, 103 Tristram Street, Hamilton